Market trader · honey · AR

The Forest

The shop is a stall, on Wednesdays

✓ TMH collection point
  • 1market a week
The La Foresta stall: jars of heather, millefiori and honeydew honey labelled by hand
  • Insegna disegnata del banco La Foresta: miele e olio extravergine, il mercoledì
  • Il giro della settimana della Foresta: il mercoledì a Montevarchi, in Piazza Varchi
  • Il monogramma LF della Foresta: miele e olio extravergine, Montevarchi

What is on the stall

Honey is the main product of the house: harvested in limited quantities, following the blooms of the Valdarno hills, handcrafted, and sold directly. Each vintage has its own character—this is the difference between artisanal honey and off-the-shelf honey, and it's why at the market stall, it's best to ask, "what's available this time around?"

Extra virgin olive oil is the product that started it all: oil from reclaimed olive groves, in quantities that depend on the vintage and the patience of the revived trees. It is honey's older sibling—less in the spotlight, but without it, the scene wouldn't exist.

Alongside, the ideas lab: ointments combining olive oil and beeswax, herbal teas with olive leaves. These are ongoing experiments, not catalog promises: they only make it to the stall once they've convinced their creators.

The Foresta catalog isn't written by a sales office: it's written by the vintage. What the season delivers arrives in the piazza on Wednesday—and when it's gone, it's gone.

Where to find them

The calendar is the shop: one fixed square, the stall is there when the market is.

  1. Mercoledì Montevarchi Piazza Varchi 8:00–13:00

The photographs

The combs of a La Foresta hive, at Ventena di Montevarchi
The apiary on the hills of Ventena: the coloured hives in a row and two people at work wearing the veil
The olive harvest: the trailer full at the end of the day
Two of them, with the donkey, along the farm path
The crates of just-picked olives, set on the ground

Trader 051.002 · Tuscany Market Hub