Market trader · costume jewelry · FI

L'Arte di Creare

The two of us, for over fifteen years

The stall at the street market: displays of necklaces, earrings and bracelets on a table dressed in red
  • Insegna disegnata del banco L'Arte di Creare: bigiotteria artigianale, banco itinerante
  • Dove si trova il banco de L'Arte di Creare: fiere e manifestazioni, in forma itinerante
  • Il monogramma LA de L'Arte di Creare: bigiotteria artigianale, Firenze

What is on the stall

Artisan jewelry made from semi-precious stones, pearls, crystals, Murano glass, and resin. The tag accompanying each piece says so, and this is how the shop defines itself: "artisan creations in semi-precious stones, colored pearls, Murano glass, and resin."

It's made by two people—Antonella Dondoli and her daughter Cristina Ulivi—and they have been doing it for over fifteen years. The business is registered under Antonella, is based in Florence, and was established in 2012.

On the counter, very different items coexist: coral and stone necklaces, long strings of beads, pendants, butterfly brooches, and the resin earrings—blue, orange, ivory roses—which are the most recognizable part. The resin earrings can be personalized on the spot while you wait. For children, there are bracelets with the letters of their name.

Next to the stone parures, the shop places a card explaining the stone: it writes that aquamarine has a calming power, enhances self-confidence, and brings serenity and harmony. This is the way they've chosen to tell the story of what they sell, and it's worth reading at the counter.

The counter doesn't have a fixed circuit of locations: they work itinerantly at fairs and special events, and the calendar changes from time to time. There is also a brick-and-mortar shop—L'Arte di Creare, in Piazza Vittorio Veneto 1 in Porretta Terme.

The photographs

A butterfly brooch in light blue and blue wire, with a pearl and small rhinestone leaves
Six oval pendants on a cord, each in a colour: blue, yellow, red, black, white, pink
A red coral necklace on a display stand, with the workshop's tag beside it
Earrings with a blue resin rose and an openwork gold post, set on a wooden stump next to the tag
Earrings with an ivory resin rose and a worked silver post
Five long bead necklaces, from black to aquamarine, lined up on a wooden surface
A bead bracelet with the letters of the name, on a girl's wrist